About

Dr. Misty D. Freeman

Dr. Misty D. Freeman is a visionary leader at the intersection of equity, education, technology, and behavioral science. With over 25 years of experience as a social worker, educator, school administrator, and director of special education, she now uses her deep-rooted expertise to reshape systems and center belonging in education, the workforce, and emerging technology (especially artificial intelligence).

As the founder of Mocha Sprout, a coaching and consulting brand, Dr. Freeman empowers organizations to create inclusive, human-centered cultures that thrive at the intersection of technology and humanity. Her work spans industries from education and consumer banking to AR/VR storytelling and fashion, ensuring that ethical innovation and inclusive design are not afterthoughts, but driving forces.

Dr. Freeman is challenging algorithmic bias, closing the digital divide, and elevating underrepresented voices, especially Black girls, women, and neurodivergent individuals. Her work focuses on cultivating spaces where all people feel seen, valued, and empowered to shape the future.

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Growing up in poverty in rural South Alabama, Dr. Freeman's lived experiences drive her commitment to dismantling systemic inequities. She knows firsthand how unconscious bias in schools, workplaces, and technology can marginalize and how evidence-based strategies can interrupt those patterns. Her academic journey includes BS Rehabilitation Counseling, BS Human Resource Management, MS Education, MS Applied Behavior Analysis, and a Doctorate in Instructional Technology, as well as certifications in 3D Modeling and Women's entrepreneurship.

In 2021, she launched Mocha Sprout to go beyond performative efforts and help organizations build cultures rooted in science, empathy, and innovation. Through coaching, consulting, workshops, and her work in AI ethics, she helps teams translate values into action, ensuring that belonging isn't just an intention, but a measurable, lived experience.

Dr. Freeman is also the author of Unconscious Algorithms, an exploration of how bias is encoded into the digital world, especially for Black Gen Z girls and women, and how neuroscience and technology must collaborate to disrupt it.

Whether she's speaking on ethical AI, consulting on inclusive design, or advocating for educational equity, Dr. Freeman brings a rare combination of experience, rigor, compassion, and clarity. She doesn't just imagine a better future, she's building it.